Our Story
Our founders have a range of passions, from wildlife conservation to refugees, but they are all brought together by a desire to fight the one thing that threatens them all; climate change.
Through our personal experiences growing up on the front line of climate change, in Somerset, Somaliland and Mumbai. We were faced with climate change as a human issue, watching as flooding became more erratic and more severe, droughts became deeper and more protracted and as monsoon rains became harsher and less reliable. We realised that we needed to stop looking at climate change through the prism of the future.
We realised that the climate had changed and decided it was time to act.
Our Founders
James Bagshaw
James’ experience of the sustainability sector is invaluable to the team’s success.
Tom Maidment
Tom puts experience as a sustainability engineer to good use coordinating the technical and business teams.
Hiloni Goradia
Hiloni uses her skill as a trained chef to help clients decarbonise their menus without losing any flavour.
Andrew Ologunebi
A multi-award-winning designer, Drew is responsible for designing our user experience and brand.
Katy Lawrence
Currently studying Environmental Policy, Katy is our visionary, always pushing us on to new and better things
Mustafa Abdillahi
Mustafa deftly applies his engineering degree on the app and is also leading our data development